Brand case studies
Accessible but never boring (Part 1)
Rebranding the Wise design system for everyone.
Yusaku Kamekura and his Mark Design by Masataka Ogawa - Design Reviewed
The background of Kamekura's mark designs is his boldness in eliminating all the waste, combining simplification derived from Japanese traditional family crests and Western intellectual mechanics of formation with a sharp modern sense of composition.
Superorganism → Goodside
Superorganism reached out to Goodside to create a brand identity as unique as they are. Inspired by the wonder of nature and the ambition of their vision, we developed a strategy and identity that did exactly that.
The imagination of Petra F. Collins - PUNKT
What lies behind the deeply intimate and private images of this young Canadian-Hungarian photographer? With over one million followers on Instagram, Petra F. Collins is one of the most influential young photographers of our time. An artist and model in one, a kind of Warholian character. The main subject of her images is adolescence, with its idealized beauty and naivety, and the different realities of femininity. She shoots her emotional, dreamlike photographs on film, imbued with a dark sadness.
Jess Eddy - Better brainstorming
The pitfalls of group brainstorming and how to overcome them
Have you ever been disappointed by group brainstorming sessions that didn’t live up to their full creative potential? Despite the power and benefits of collective intelligence, it’s common for these sessions to produce fewer ideas than individual brainstorming. Fortunately, there are ways to improve this process. This post will explore the reasons behind this paradox and offer practical strategies for brainstorming. Whether you prefer working collaboratively or independently, this guide will provide valuable insights to strengthen your idea-generation process.
Adapting Illustrations to Dark Mode
I want to share with you a quick way to make illustrations on your website work in both light and dark mode:
.dark .invert-on-dark {
filter: invert(1) hue-rotate(180deg);
}
Try it!
Toggle dark mode in the navigation bar and see the cover photo swi...
Paper
Facebook Paper design deep dive by Brian Lovin
BP&O - Branding, Packaging and Opinion
Logo, brand identity, packaging and graphic design blog, daily design inspiration, review, news and opinion from Richard Baird.
Origin-aware animations
Rebrand — Stellar visual identity inspiration
Rebrand is a collection of the best new design systems, visual identity introductions and rebrand videos. We curate breathtaking videos that capture new brand identities.
Gardener’s 2022 Perennial Report
Hi, I’m Ian. I run a technology consultancy in Brooklyn called Gardener NYC. This is the 4th Perennial Report, a yearly review of how the business is doing and what we learned while doing it. These reports exist to make starting and growing a creative business less intimidating for those considering independent work. If you haven’t read these before, or need a refresher on previous numbers, here are the reports since Gardener’s founding in 2019. → 2021 Review → 2020 Review → 2019 Review
Crit
Service offered by Github designer Brian Lovin to improve and audit the design of client products.
Web Design Experiments by Jen Simmons
Experiments demonstrating CSS Grid, and what's now possible in graphic design on the web.
Startups + Venture Capital Primer
Jess Agyepong's very comprehensive overview of the startups industry and how Venture Capital behaves
LABELS! (@labeltime) • Instagram photos and videos
24K Followers, 375 Following, 719 Posts - See Instagram photos and videos from LABELS! (@labeltime)
@apple – Figma
Apple Design Resources for making great apps for Apple platforms
The Design System Guide
Illustration.lol - Editorial illustrations from around the world
A curated collection of editorial illustrations and images from illustrators around the world.
Twelve basic principles of animation - Wikipedia
UX Design Projects: What Do I Do Next, and Which Methodology Do I Use?
On feeling overwhelmed trying to plan a UX project
If you’ve gotten stuck, don’t blame yourself. Big UX projects can have lots of moving parts, be disorienting, confusing, overwhelming, and full of dead ends.That doesn’t mean you’re not a good designer. I believe the test of a good designer is getting into these dead ends and figuring out how to get out.Whenever I’m starting to feel a little lost, I take a moment to understand where I am and where I want to go. I always begin by asking myself the following questions:What do and don’t I know?What do I want to know?Which methodologies might help me know?
By testing this part of the application, I uncovered WHY people were leaving sooner. These new insights gave me a new hypothesis:If we reduce the number of onboarding steps, users will get to use the important part of the product faster and therefore see the value sooner.
This hypothesis gives us something that we can empirically test, gave me a direction for my designs, and gave us new potential metrics to track. Now I could track how many people are reaching the end and how long they stay there as success metrics.
UX projects are massive, complicated, and lengthy. Be kind to yourself and take it one step at a time. Break down your projects into little bite-sized pieces and ask yourself, “What do and don’t I know, What do I want to know, Which methodologies might help me know?”
How You Can Recreate Sleepy Afternoon Sunlight
It's all about the tiny flaws that make your fake sunlight feel natural.
Swirled Series: The Result – Isohedral
crazy series of chess-inspired animations, a contest or something
Typography 2024: for America! for America’s best | Butterick’s Practical Typography
Let’s keep the blame for “spoiling” any election where it belongs—with the people who voted.Largely, however, I think these theories are promoted by political journalists as a means of protecting their own hoary narratives of presidential politics. Here’s mine: It’s chaotic. It’s weird. Nobody knows anything. Thus, evaluating the candidates through the design & typography of their campaign websites is as valid a method as any. If you think otherwise, you’re a typographic spoiler.
I’m mystified by the complete lack of interest in distilling the candidate’s pitch to any kind of concrete argument. In an election, isn’t the major question “Why you and not the other one?” Why can no one answer this? The average Doritos advertisement makes a better case.
A quintessential example of what happens in design projects when a large budget is handed over to a large committee: by trying to be everything to everyone, it avoids being anything to anyone.
If you’re Marianne Williamson, why aren’t you swinging for the fences? Acting presidential was never going to be your lane.
The ABCDs of Creating Effective Video Ads - YouTube Advertising
Our ABCDs guide has recommendations to help you put data-backed best practices to work. Create effective video ads by following these four principles.
CallToInspiration – Small details for very exacting ideas!
Call for inspiration using the purple hat for when you have inspiration blocks or need fresh new ideas. A great tool created by a deisnger for web professionals.
Anna Fine AF will be at Config! on Twitter
Reposting after accidentally deleting:This is my Google interview from 2017. I created an entire ecosystem, hardware and software. Seen here is the hardware, cyclical implementation of the experience, and some icons I made that I surprisingly still love. https://t.co/arn1p2QYP9 pic.twitter.com/QgLamrd2Ns— Anna Fine AF will be at Config! (@somefinetweets) June 18, 2023
2023 Logo Trend Report | Articles | LogoLounge Logo Design Inspiration and Logo Design Competition
Logo design article named 2023 Logo Trend Report
James 🤌🏻 on Twitter
best practices for buttons and button shadows using a subtle stroke
Light, Magic, Action!
New Logo and Identity for Industrial Light & Magic by Hoodzpah